Category: User / Audience

  • Build an Audience Before You Build the Product

    Tactic Description:Justin emphasizes the idea of “audience-first SaaS” — building trust, insight, and email lists before writing a single line of code. By the time Transistor launched, they already had fans asking to pay. Priority: Short-termDifficulty: MediumBest Stage: Pre-product Example / Use Case:Justin co-hosted podcasts, ran newsletters, and shared indie founder stories years before Transistor.…