Awesome SaaS

Category: Product Marketing

  • Use Customer-Led Positioning to Clarify Real Value

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    awesaas
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    Tactic Description:Asia urges founders to let customers define positioning – by analyzing what they actually say about the product when recommending it, not what you assume they value. Priority: Mid-termDifficulty: MediumBest Stage: Growth Example / Use Case:A SaaS that thought it sold “automated reporting” realized its best customers were buying peace of mind – because…